---
title: "MagicFront vs Shopify"
description: "Shopify alternative for B2B MagicFront vs Shopify MagicFront is the AI-native ecommerce platform, with an enterprise commerce engine under the hood — built for serious B2B, at a fraction of the runnin..."
url: https://magicfront.ai/magicfront-vs-shopify/
date: 2026-06-30
modified: 2026-07-20
author: "Màrius"
type: page
lang: en
---

# MagicFront vs Shopify

Shopify alternative for B2B

# MagicFront vs Shopify

MagicFront is the AI-native ecommerce platform, with an enterprise commerce engine under the hood — built for serious B2B, at a fraction of the running cost.

Shopify is excellent at DTC retail, but most of its revenue comes from payment processing, and that shapes what it prioritizes. MagicFront takes a different path: describe your store in natural language — in any language — and watch it get built — on an enterprise commerce engine with 200+ native features, deep B2B, PIM, OMS and real-time ERP sync. Where the gap is widest is exactly where it matters most for serious sellers: deep B2B and total cost of ownership.

AI-nativestore building200+native featuresB2B + B2Cin one platformHeadlessAPI-first, any front-endShopify alternative comparison

### Head to Head.

| | MagicFront | Shopify |
| --- | --- | --- |
| AI & store creation |
| Build a store | Describe it in any language — AI builds a real, operational store | Themes plus Shopify Magic assist; setup is mostly manual |
| Edit & iterate | Update layout, copy and components just by chatting | Manual theme editing or code |
| B2B commerce |
| Unified B2B + B2C | One platform and one catalog for B2B and B2C together | B2B sits on a separate Plus edition |
| Contract pricing & price lists | Price lists per client, group, country or region, auto-assigned on login | Limited; Plus B2B plus apps |
| Tiered & volume pricing | Quantity-based tiered pricing and volume discounts | Volume pricing limited |
| Customer-group personalization | Products, prices, payments, inventory and shipping per customer or group | Partial |
| Account hierarchies | Company accounts with hierarchies, roles and divisions | No native parent/subsidiary hierarchy |
| Sales agents | Reps place orders on behalf of clients, with commission management | No native equivalent |
| B2B payment terms | Bank transfer, check, installments and conditions per customer or group (Net terms) | Card-first; deferred terms are a gap |
| Quotes, lists & reorders | Quotes, saved carts, multiple shopping lists and one-click recurring orders | Draft-order workarounds |
| Login-only catalogs | Show catalogs and prices only to registered users or specific groups | Public catalogs; gating needs apps |
| Self-serve account requests | Businesses apply via a custom form and get auto-registered | Manual approval or apps |
| Bulk ordering | Buy in bulk by category, brand or campaign | Limited |
| B2B AI search | Personalized results and pricing per customer or rate | Standard search |
| RMA / returns | Customers request returns from their account | Third-party app |
| Manual / backoffice orders | Create customer orders directly from the backoffice | Draft orders |
| RFQ & quote-to-order | Request-to-order quotes with line-item price negotiation | Draft orders only; no native RFQ |
| Discount limits & approvals | Rep discount caps with manager approval thresholds | No native approval rules |
| PunchOut & eProcurement | Buyers punch into the catalog from their ERP; cart returns as a PO | Not supported |
| Architecture & integrations |
| Headless / API-first | Native — build any front-end in React, Angular, PHP or any stack | Hydrogen and the Storefront API |
| Checkout & front-end control | Full control of checkout and any front-end you build | Checkout customization is limited (Plus plus extensibility) |
| Data ownership / lock-in | Open and API-first — you own your data and front-end; no proprietary lock-in | Proprietary data model and Liquid themes make migration costly |
| ERP / CRM sync | Real-time sync with SAP, Microsoft Dynamics, SAGE, Salesforce, NetSuite and Zoho | Via apps and connectors |
| Native functionality | 200+ enterprise features out of the box | Lean core with heavy app reliance |
| International & multi-market |
| Multi-company | Multiple companies, with billing and accounting per location | Markets (limited) |
| Multi-currency & language | Native, localized per market | Markets |
| Multi-warehouse | Inventory across warehouses, per channel | Limited; apps |
| Configurable taxes | Native, per region and company | Basic |
| Operations |
| PIM | Native catalog management (PIM) | Third-party app |
| Order management (OMS) | Omnichannel OMS with real-time stock, shipments and returns | Basic; apps for advanced flows |
| Cost & pricing |
| Pricing model | Predictable SaaS — B2B plans from $99/mo; Business plans with no transaction fees | Subscription plus payment fees that scale with your sales |
| Contract & commitment | Flexible terms — monthly or annual, no forced multi-year lock-in | Shopify Plus requires a 1- or 3-year contract |
| Revenue / GMV cut | No revenue share on your GMV | Monetizes your GMV (payments are ~76% of Shopify revenue) |
| Transaction fees | Zero on Business plans; a small per-order fee on entry plans | Extra fees if you do not use Shopify Payments |
| B2B access | Included in the B2B plans | Requires Shopify Plus (enterprise pricing) |
| Add-on apps | 200+ native features — far fewer paid apps | Many capabilities require paid apps |
| Scaling | No forced replatforming as you grow | Costs rise with GMV and the app stack |
| Best fit | Brands and B2B sellers who want AI speed and enterprise depth at a predictable cost | DTC retail and quick-to-launch stores |

### Looks Cheap. Costs More.

The sticker price isn’t the whole story — for serious B2B, the bill stacks up:

~$2,300/moShopify Plus, from — on a 1- or 3-year contract; ~$27,600/year before anything else.

up to +2%Transaction fee on every order if you don’t use Shopify Payments.

$200–$12k/moPaid apps to cover what isn’t native — and it grows as you do.

+ % of GMVPlus pricing now scales with your sales: you pay more for growing.

MagicFront: predictable SaaS, B2B plans from $99/mo, Business plans with no transaction fees, no GMV revenue share, and 200+ native features instead of an app stack.

AI-native ecommerce platform

### AI Speed. Enterprise Depth.

### AI-native build

Describe it, and it’s built. MagicFront turns a prompt into a live storefront you keep editing just by chatting.

### An enterprise engine inside

200+ native features, deep B2B, PIM, OMS and real-time ERP sync — an enterprise commerce engine under the hood.

### One stack, lower cost

AI speed on an enterprise engine — B2B and B2C, headless and multi-market — with 200+ native features that replace a pile of paid apps, and no GMV revenue share.

Go deeper: [B2B commerce](https://magicfront.ai/b2b/) · [All features](https://magicfront.ai/features/) · [Pricing](https://magicfront.ai/pricing/)

### Pay Less. Keep More.

A platform that earns most of its revenue from payment processing makes money on every order you take — and B2B, with Net 30/60/90 terms and purchase orders, does not fit that model. MagicFront runs on predictable software pricing with no GMV revenue share, Business plans with zero transaction fees, and 200+ native features that replace a stack of paid apps. You keep more of every sale.

### Two Paths. One Choice.

#### Choose Shopify if…

- You sell mostly DTC / B2C retail
- You want to launch a simple store fast
- Your catalog and pricing are straightforward

#### Choose MagicFront if…

- You sell B2B, or B2B and B2C, with real complexity
- You operate across markets, currencies and warehouses
- You want AI-built storefronts without app sprawl
- You want predictable cost and no GMV revenue share
- You want flexible terms, not a multi-year contract

Trusted by

### Brands building on MagicFront

Leading brands already run on the enterprise engine behind MagicFront.

![Audi](https://magicfront.ai/wp-content/uploads/2026/04/audi-280.png)![Volkswagen](https://magicfront.ai/wp-content/uploads/2026/04/volkswagen-280.png)![Salgar](https://magicfront.ai/wp-content/uploads/2026/04/salgar-280.png)![Mobles La Fabrica](https://magicfront.ai/wp-content/uploads/2026/04/mobles-la-fabrica2x.png)![Eseoese](https://magicfront.ai/wp-content/uploads/2026/04/eseoese-280.png)![Euroseleccio](https://magicfront.ai/wp-content/uploads/2026/04/euroseleccio-2x.png)![Serhs](https://magicfront.ai/wp-content/uploads/2026/04/serhs-280.png)![Carmina](https://magicfront.ai/wp-content/uploads/2026/04/carmina-280.png)![Audi](https://magicfront.ai/wp-content/uploads/2026/04/audi-280.png)![Volkswagen](https://magicfront.ai/wp-content/uploads/2026/04/volkswagen-280.png)![Salgar](https://magicfront.ai/wp-content/uploads/2026/04/salgar-280.png)![Mobles La Fabrica](https://magicfront.ai/wp-content/uploads/2026/04/mobles-la-fabrica2x.png)![Eseoese](https://magicfront.ai/wp-content/uploads/2026/04/eseoese-280.png)![Euroseleccio](https://magicfront.ai/wp-content/uploads/2026/04/euroseleccio-2x.png)![Serhs](https://magicfront.ai/wp-content/uploads/2026/04/serhs-280.png)![Carmina](https://magicfront.ai/wp-content/uploads/2026/04/carmina-280.png)

## Ready to go deeper than Shopify?

Get the AI-native experience and the enterprise engine in one connected stack.

[Book a demo](https://magicfront.ai/book-a-demo/)Keep comparing

### Compare with other platforms

[![](https://www.google.com/s2/favicons?domain=business.adobe.com&sz=64)Adobe Commerce](https://magicfront.ai/magicfront-vs-adobe-commerce/)[![](https://www.google.com/s2/favicons?domain=prestashop.com&sz=64)PrestaShop](https://magicfront.ai/magicfront-vs-prestashop/)[![](https://www.google.com/s2/favicons?domain=bigcommerce.com&sz=64)BigCommerce](https://magicfront.ai/magicfront-vs-bigcommerce/)[![](https://www.google.com/s2/favicons?domain=commercetools.com&sz=64)commercetools](https://magicfront.ai/magicfront-vs-commercetools/)[![](https://www.google.com/s2/favicons?domain=lovable.dev&sz=64)Lovable](https://magicfront.ai/magicfront-vs-lovable/)[![](https://www.google.com/s2/favicons?domain=woocommerce.com&sz=64)WooCommerce](https://magicfront.ai/magicfront-vs-woocommerce/)[![](https://cdn.jsdelivr.net/npm/simple-icons/icons/magento.svg)Magento Open Source](https://magicfront.ai/magicfront-vs-magento-open-source/)[![](https://www.google.com/s2/favicons?domain=vtex.com&sz=64)VTEX](https://magicfront.ai/magicfront-vs-vtex/)[![](https://www.google.com/s2/favicons?domain=medusajs.com&sz=64)Medusa](https://magicfront.ai/magicfront-vs-medusa/)[![](https://yns.store/icon.png)Your Next Store](https://magicfront.ai/magicfront-vs-your-next-store/)[All alternatives](https://magicfront.ai/ecommerce-platform-alternatives/)

## Frequently
Asked
Questions

MagicFront vs Shopify, answered.

Why is it better than Shopify for B2B?MagicFront is native, not bolt-on: contract price lists per client, group or region; account hierarchies with roles and divisions; sales agents with commissions; B2B payment terms; login-only catalogs; quotes, recurring orders and shopping lists; RMA; and a B2B AI search — all without stacking paid apps.How does the cost compare to Shopify?MagicFront is a predictable SaaS with no GMV revenue share, and Business plans have zero transaction fees (entry plans add a small per-order fee). Shopify monetizes your GMV through payment processing, B2B needs Shopify Plus, and many features require paid apps — so total cost rises as you grow. Shopify Plus also locks you into a 1- or 3-year contract.Is MagicFront enterprise-grade?Yes. You build by chatting, but under the hood MagicFront runs on an enterprise commerce engine with 200+ native features, deep B2B, PIM, OMS and real-time ERP sync. Learn more about [AI-native ecommerce](https://magicfront.ai/ai-native-ecommerce/).Does it integrate with my ERP?Yes. MagicFront syncs in real time with SAP, Microsoft Dynamics, SAGE, Salesforce, NetSuite and Zoho, among others.Can I build in any language?Yes. Describe and edit your store in any language — MagicFront understands natural language, not just English.Is it headless?Yes — API-first. You can build any front-end in React, Angular, PHP or any stack, with MagicFront generating the experience layer.
